It goes without saying but Facebook is arguably the largest social media network in the world. With so many people who have access to both the Facebook site as well as its mobile alternatives, it's hard to deny that it is a heavily utilized site. With that said, though, is it possible that Facebook is taking more control of its mobile efforts, for better or worse? Judging by the fact that it is removing messaging from its app, it could be a point for online marketing companies to key in on.
Facebook made it a point to say that it would be eliminating the messenger function from its main app that is used by countless smartphone and iPod owners. To put it into simplest terms, if they want a messaging service for Facebook, the Messenger app would be the way to go. The news arrived to those in Europe and to say that there have been grievances, in response, would be an understatement. Online marketing companies can make the argument that this effort made by Facebook could lead to users being driven away.
A business should remain on the good graces of its consumers and I am sure that online marketing companies, across the board, would be able to agree. Keep in mind that individuals do want clutter - firms such as fishbat would be able to agree - so the addition of a new app to one's smartphone might not be preferred. Also, I've noticed that it looks as though Facebook is trying to force this change upon users. It's a sudden change, which is a big no-no in various forms of media.
For example, do you recall the DRM debacle that came about with the Xbox One prior to its release? Everything from used games to DLC was discussed amongst the gaming masses and not a single shred of the news that Microsoft offered was taken as positive. After enough people aired their grievances on the matter, Microsoft pulled back on its DRM regulations. This crisis was averted, of course, but is it possible that Facebook can change matters to appease its users in a similar fashion?
Will Facebook pull back on this change, thereby making it seem as though it hadn't happened in the first place? It's hard to say, especially when this particular story is still so young at this point. With that said, though, a company should not take it upon itself to remove features for any reason whatsoever. To me, it goes against what consumers want and hopefully, in time, this news story will be looked at as one that can be considered as nothing but a blemish on the part of Facebook.
Facebook made it a point to say that it would be eliminating the messenger function from its main app that is used by countless smartphone and iPod owners. To put it into simplest terms, if they want a messaging service for Facebook, the Messenger app would be the way to go. The news arrived to those in Europe and to say that there have been grievances, in response, would be an understatement. Online marketing companies can make the argument that this effort made by Facebook could lead to users being driven away.
A business should remain on the good graces of its consumers and I am sure that online marketing companies, across the board, would be able to agree. Keep in mind that individuals do want clutter - firms such as fishbat would be able to agree - so the addition of a new app to one's smartphone might not be preferred. Also, I've noticed that it looks as though Facebook is trying to force this change upon users. It's a sudden change, which is a big no-no in various forms of media.
For example, do you recall the DRM debacle that came about with the Xbox One prior to its release? Everything from used games to DLC was discussed amongst the gaming masses and not a single shred of the news that Microsoft offered was taken as positive. After enough people aired their grievances on the matter, Microsoft pulled back on its DRM regulations. This crisis was averted, of course, but is it possible that Facebook can change matters to appease its users in a similar fashion?
Will Facebook pull back on this change, thereby making it seem as though it hadn't happened in the first place? It's hard to say, especially when this particular story is still so young at this point. With that said, though, a company should not take it upon itself to remove features for any reason whatsoever. To me, it goes against what consumers want and hopefully, in time, this news story will be looked at as one that can be considered as nothing but a blemish on the part of Facebook.
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